Endorsements Early February 2013, Exo began promoting a South Korean clothing brand, Kolon Sport . The band shot a commercial ad for a new pair of sneakers named after them, MOVE-XO. [115] The band has launched a clothing range called Boy Who Cried Wolf (BWCW), partnering up with various Korean street brands. The collaboration store is located at OUTLAB in Garosu-gil , Sinsa-dong . [116] Exo also has a 2-year endorsement deal with cosmetics brand, Nature Republic . [117] Exo are currently the endorsers for various other brands and companies such as SPAO , Baskin-Robbins , IVY Club , MCM Worldwide , Pepero , Lotte World , Lotte Duty Free , MCM , Kangshifu Ice Tea, Hats On, Goobne Chicken and Skechers . [118] [119] [120] [121] [122] [123] [124] [125] [126] [127] [128] Philanthropy The members of Exo-K became goodwill ambassadors for South Korea's Red Cross Youth in December 2012. [129] Members of Exo and Bae Doona are appointed as official ambassadors for Fashion-KODE...
Komentar
Posting Komentar